BAT Takes on Philip Morris in Japan With New Tobacco Device

[5150sick]

https://www.bloomberg.com/news/arti...ip-morris-in-japan-with-heated-tobacco-device

 

[Rossum]

I fully understand why BT and BG loves them, but I'm still trying to understand the appeal of those HnB (Heat not Burn) systems to end users compared to the e-liquid vapes we're using.