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Over the last 60 years, cigarette companies have been forced to stop making health claims and add health warnings. Stop radio and TV commercials, celebrity endorsements, event sponsorships, movie product placements. Stop using billboards, cute cartoon mascots, and reassuring words like light and mild.
These rules don't apply - at least, not yet - to electronic cigarettes, the battery-powered gizmos that convert liquid nicotine into a vapor inhaled by the "vaper."
http://www.philly.com/philly/health/20150308_E-cigs_get_latitude_on_ads_-_which_troubles_some.html
These rules don't apply - at least, not yet - to electronic cigarettes, the battery-powered gizmos that convert liquid nicotine into a vapor inhaled by the "vaper."
http://www.philly.com/philly/health/20150308_E-cigs_get_latitude_on_ads_-_which_troubles_some.html
