Advertising on Facebook has undergone many changes over the years, but the latest tweak is likely to prove particularly controversial. As well as announcing the rollout of new controls for users to set ad preferences, the social network today says that its ads will circumvent ad blocking software. The idea of bypassing the likes of Adblock Plus will almost certainly rub many Facebook users up the wrong way. In an attempt to sweeten the pill a little, the company says its new ad preferences controls will enable you to filter out irrelevant ads so you only see ads that might… [Continue Reading]
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