Pixar may have its first major flop on its hands, as The Good Dinosaur struggles to find an audience among moviegoers.
So far, the film has made just $131.3 million, after seeing a 60 percent drop in sales during its second week at the box office. With a production budget of $200 million and another $150 million invested in marketing, analysts estimate The Good Dinosaur will need to earn $500 million to break even.
Unfortunately for Disney and Pixar, however, it doesn't look like that will likely happen. According to Variety, current projections suggest the film will be lucky to hit $400 million in sales. If that proves true, The Good Dinosaur will join the ranks of A Bug's Life, which earned an underwhelming $363.4 million when it released back in 1998.
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So far, the film has made just $131.3 million, after seeing a 60 percent drop in sales during its second week at the box office. With a production budget of $200 million and another $150 million invested in marketing, analysts estimate The Good Dinosaur will need to earn $500 million to break even.
Unfortunately for Disney and Pixar, however, it doesn't look like that will likely happen. According to Variety, current projections suggest the film will be lucky to hit $400 million in sales. If that proves true, The Good Dinosaur will join the ranks of A Bug's Life, which earned an underwhelming $363.4 million when it released back in 1998.
Continue reading…
Continue reading...