It is difficult to imagine what the PC market would look today had Microsoft not introduced the Surface RT and Surface Pro back in 2012. The software giant created a category, set the benchmark for high-end productivity-oriented tablets, and pushed rivals, like Apple, to compete in this space. Despite this, Canalys CEO Steve Brazier and Lenovo COO Gianfranco Lanci believe that the Surface line will be put out to pasture by 2019. Why? The Surface business is not a huge money-maker for Microsoft, making it harder and harder to justify the cost to produce new devices and the low margins involved. "The Surface performance is… [Continue Reading]
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