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'Now on Tap' Coming to Google Now

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Android's intelligent personal assistant, Google Now, is getting smarter.

At the company's I/O 2015 conference, Google revealed Now on Tap, a feature that uses what's on your device's screen to make contextually relevant notes and actions.

Google Now's Product Director, Aparna Chennapragada, said "We want to proactively bring you answers." In regard to businesses, the assistant understands over 100 million places, and Now on Tap can immediately tell you when those places are open, when they're busy, what to do there, and much more.

What does this mean for the user? If somebody asks you to see a movie (Tomorrowland was Google's example) through email, you can simply hold down the home button to reveal movie times, reviews, actor info, and more for that movie, with no need to highlight the film title or offer any kind of additional input.

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