Mobile devices are now the number one gaming platform among kids between the ages of 2 and 17, according to Kids and Gaming 2015.
In fact, the latest data from The NPD Group reveals that playing games on mobile devices makes up 63 percent of all gaming within this age bracket. "The largest and most surprising shift in the 2015 gaming ecosystem was kids' move away from the computer," NPD analyst Liam Callahan said.
"In the past, the computer was considered the entry point for gaming for most kids, but the game has changed now that mobile has moved into that position," Callahan added. "This may be related to a change in the behavior of parents that are likely utilizing mobile devices for tasks that were once reserved for computers."
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In fact, the latest data from The NPD Group reveals that playing games on mobile devices makes up 63 percent of all gaming within this age bracket. "The largest and most surprising shift in the 2015 gaming ecosystem was kids' move away from the computer," NPD analyst Liam Callahan said.
"In the past, the computer was considered the entry point for gaming for most kids, but the game has changed now that mobile has moved into that position," Callahan added. "This may be related to a change in the behavior of parents that are likely utilizing mobile devices for tasks that were once reserved for computers."
Continue reading…
Continue reading...