Philip Morris calls for light regulation of e-cigarettes

[5150sick]

http://www.stuff.co.nz/business/85019595/philip-morris-calls-for-light-regulation-of-ecigarettes

 

[Rossum]

I guess PM has decided that depending on a product that ends up killing roughly half the customers might not be a viable business model much longer, especially now that there are alternatives?

 

[5150sick]

I guess PM has depending on a product that ends up killing roughly half the customers might not be a viable business model much longer, especially now that there are alternatives?

That's correct.