Football (not soccer) is one of the most popular sports in the United States. Whether it is college or professional, Americans love to spectate it. Not only do they watch the games, but plan their days around them too -- choosing the right snacks and beverages is very important. Also wildly popular lately is Snapchat. Millennials are absolutely gaga over the app, and last year, the National Football League began utilizing it. Today, the NFL announces that it will be leveraging the 'Discover' feature for the upcoming season. While this extended partnership is certainly a 'touchdown' for Snapchat, the National Football League could benefit greatly too. "As part of… [Continue Reading]
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