What did they think after being told 3 times to cease and desist?
Did they think they were joking or bluffing?
Really *shaking head*
It started out as Fruit Stripe Gum and then they renamed it to Striped Gum. Dunno what the initial photo was but at the end was photo of pieces of Ferrara's gum.
From the article
In the complaint, Ferrara said it reached out to the electronic cigarette seller about the issue multiple times in 2014, and sent cease-and-desist letters on Aug. 22, Sept. 19, and Oct. 24. Ferrara said TrinitySun took some steps to change its use of Fruit Stripe trademarks on its website but did not remove them completely.
You'd think they would have fixed it right away. 'Course, you'd think they'd have had the sense to not even call it Fruit Stripe Gum in the first place. Call it blended fruit, fruit mash-up, or even zebra fruits (but don't put a pic of a zebra!).
There's a shop in my area that has a tiny web presence but has tons of trademark violations including jolly rancher, bottle caps, laffy taffy, skittles, crush, hawaiian punch, red bull, and rock star *shaking head* From their webpage, they only sell disposables, cartos, and clearos, all their flavors are ones that any beginner DIY'er can easily mix up (and wouldn't surprise me if they buy 'em pre-mixed), yet their slogan is "
We Carry ONLY The Best!"