Analytics is something that many enterprises are keen to make use of, but a new report finds that many businesses are approaching it in the wrong way. The report from decision science and big data specialist MuSigma identifies gaps and shortcomings in traditional approaches to analytics and problem solving but also highlights that a majority of senior leadership believes analytics is affecting company strategy and results in positive ways. "This report shows that many businesses are still misguidedly prioritizing data and technology needs over the need for better decision making," says Tom Pohlmann, head of values and strategy, Mu Sigma. "Changes… [Continue Reading]
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