Warcraft will end up losing around $15 million, less than it would have if not for a strong showing in China.
THR says that the film, which was budgeted at $160 million, may lose $30-40 million according to industry execs, but a digital rights deal for China at the unusually-high amount of $24 million, and a $20 million merchandising pact, help offset the loss. Though the loss is smaller than expected after a dismal domestic showing, it is still a deficit.
The U.S. release bombed, making only $46.6 million. The rest of its total $430 million global gross came from international sales, and more than half of that was from China alone.
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THR says that the film, which was budgeted at $160 million, may lose $30-40 million according to industry execs, but a digital rights deal for China at the unusually-high amount of $24 million, and a $20 million merchandising pact, help offset the loss. Though the loss is smaller than expected after a dismal domestic showing, it is still a deficit.
The U.S. release bombed, making only $46.6 million. The rest of its total $430 million global gross came from international sales, and more than half of that was from China alone.
Continue reading…
Continue reading...