According to a recent J.D. Power study (2017 U.S. Tablet Satisfaction), Microsoft's Surface tablets have beaten Apple's iPad in overall customer satisfaction. This is significant, as it is the first time it has ever happened. The Windows-maker had not been able to topple Apple in this regard, so surely there is some champagne-popping going on at Microsoft headquarters. While high satisfaction is definitely something to be proud of, the study is arguably flawed. Why do I say this? The Surface tablets are an entirely different product class than the iPad. True, they are both "tablets" as they are rectangular and feature… [Continue Reading]
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