Apple knows how to make products consumers love (for the most part), but that is only part of the equation. When you charge such a high premium for your products, you have to offer a superior shopping experience too. For software, its App Store -- which just celebrated a 10th birthday -- revolutionized how consumers buy and install software. It inspired many copycats too, such as the Google Play Store and the Microsoft Store. For buying hardware, the Apple Store also offers a unique and elegant retail experience. Not only can you walk in and try the products before you… [Continue Reading]
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