IT decision makers (ITDM) in the EMEA region serve as their company's "gatekeepers" and primary influencers, when it comes to choosing new technology purchases for the company. This is according to a new report by Spiceworks, which digs deeper into the roles of ITDMs and business decision makers (BDMs) when it comes to purchasing new technologies. The study, "ITDM vs. BDM: Tech Purchase Superheroes," says BDM’s role is to "give final approval for technology funds and purchases." It also says more than 80 percent of ITDMs evaluate and recommend technology solutions, compared to less than 40 percent of BDMs. "Although… [Continue Reading]
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