Electronic Arts’ CEO Andrew Wilson told attendees at a recent conference that the publisher was not a "corporate beast".
Speaking at the B.C. Tech Summit (via Vancouver 24 Hrs), Wilson acknowledged that though some people may assume the company was fixed on "taking money from them while people play our games", that wasn't the case.
“If you understand the video game business, EA — the branding is this corporate beast that just wants to take money from them while people play our games. That’s not actually what we’re trying to do.”
Talking about EA Access, EA's Xbox One-exclusive subscription service, Wilson added: “For the longest time in civilization, we would spend money as human beings, then we would spend time where we spent our money. That’s reversed now."
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Speaking at the B.C. Tech Summit (via Vancouver 24 Hrs), Wilson acknowledged that though some people may assume the company was fixed on "taking money from them while people play our games", that wasn't the case.
“If you understand the video game business, EA — the branding is this corporate beast that just wants to take money from them while people play our games. That’s not actually what we’re trying to do.”
Talking about EA Access, EA's Xbox One-exclusive subscription service, Wilson added: “For the longest time in civilization, we would spend money as human beings, then we would spend time where we spent our money. That’s reversed now."
Continue reading…
Continue reading...